Digital vs. Traditional

By Dorn Martell I think it's time to put the Digital vs. Traditional debate to bed once and for all. Today there is much hype surrounding anything with a digital label, but I think its time has passed and it is as silly as putting ".com"

Confrontainment, Conflict and Anti-Social Media.

By Dorn Martell It's an epidemic. From the howling of radio hosts and talking heads to the heckling of the President, our entertainment and dialogue has somehow degenerated into an ugly, counterproductive, screaming match. Reality TV like Big Brother, America's Next Top Model, The Surreal Life, The

The End of Cold Calling

by Mark Slatko I'm posting this article by Tim Williams on the death of cold calling, written a year ago. It's a great article and has never been more relevant (he also wrote an article called "Evolve or die"). Interesting to note that his "multi-dimensional publicity

66% of companies are Using Social Media in 2009

Nearly two out of three companies are Using Social Media in 2009. As marketers embrace new media platforms, social media and viral videos have seen the largest jump in ranking, according to a survey done by the ANA (Association of National Advertisers), BtoB Magazine and in

Fortune 100 CEO’s and Social Media

by Gio Gutierrez UberCEO recently did a study with the headline "It's Official: Fortune 100 CEOs Are Social Media Slackers." It goes on to analyze the social-media habits of CEOs at large companies and concluded, shockingly, that they don't use social media much. They looked at