Sandy Tinsley

Sandy Tinsley started Tinsley Advertising and Marketing when few women were in the ad biz. She began as Ad Director for Holsum Bread, and eventually started her own agency with Holsum as her first client. Sandy pioneered content-based advertising when she created The Don Shula Show, the longest-running coach’s television show in NFL history.

Sandy created a culture at Tinsley that has attracted top talent from around the country and launched brands like Silversea Cruises, The Yachts of Seabourn and SuperClubs Resorts. Sandy began working with The Florida Keys & Key West in 1986. Today, The Florida Keys are a virtual case study in effective destination marketing, boasting the highest average daily room rates in the state.

Sandy Tinsley was a small lady but she lived a big life. If you ever met Sandy you would remember her intense blue eyes and infectious laugh. She survived recessions, wars, hurricanes and even a shipwreck in the Bahamas.

Sandy Tinsley retired in 2014 and passed away in 2019, but her visionary spirit lives on.