Born in the Downriver Detroit area, Peter was considered genius level IQ at Palmer Park nursery school. This would serve him well at his first agency position helping implement the Nikon Image management system for Greenstone Roberts Advertising Coconut Creek. Then after working at many agencies in South Florida as a technical consultant he briefly worked at an industrial company as a marketing manager. Wanting to get back to the front lines of the ad biz he joined Tinsley in the mid 90s as Top Tech and has been changing toner ever since.
An avid oenophile, gallery hound and art house cinema home theater enthusiast many simply call him “Pete the Aesthete”.