Designed by legendary architect Addison Mizner, Boca Raton Resort & Club, A Waldorf Astoria Resort has reigned as an icon of elegance for more than 80 years. Today, the resort remains faithful to its glamorous past, while radiating a vibrant energy, offering infinite amenities to every type of guest. Situated on 356-acres in fabled South Florida, this eclectic, private village offers the best of all worlds: an award-winning spa, championship golf and tennis, expansive beach and luxury marina – all just steps from your door. Read Case Study
CHALLENGE
To attract affluent guests to a fabled, 120’s Mediterranean style resort that caters to the exclusive demands and refined tastes of both upscale leisure and business travelers.
STRATEGY
Communicate the incredible experience, service and amenities of South Palm Beach County’s most luxe resort while leveraging the history, tradition and unique character of founder Addison Mizner’s dream destination.
RESULTS
Helped The Boca Raton Resort & Club achieve the perfect balance between filling the leisure portion of a world-class property and its group convention center resulting in a 30% increase in profitability.
