By John Underwood
At the September 2018 Annual Governor’s Conference on Tourism in Orlando, Tinsley Advertising cleaned up with seven Flagler Awards for our creative work for The Florida Keys & Key West. The multiple awards won were more than any other DMO or tourism-related business received in the state!
Tinsley’s award sweep included two Henrys (the top honor) for our thirty-second “Sustainability” television spot as well as our Philadelphia out-of-home (outdoor) campaign. The agency also won five more Flagler awards in the following categories: Radio Advertising, Direct Marketing, Promotional Material, Mobile Marketing, Mixed Media and Print Advertising.
“I am particularly proud that we received top honors for our sustainability television commercial,” said TDC Marketing Director Stacey Mitchell, noting that The Florida Keys TDC won more awards than any other destination marketing organization. “There’s much competition in a shrinking leisure travel market, and the awards demonstrate that our marketing efforts are on target,” she said.
The annual Flagler Awards are named after developer and railroad pioneer Henry Flagler and were established by Visit Florida in 2000 to recognize excellence in the Florida tourism marketing industry.
Tinsley Advertising has been the official Agency of Record for The Florida Keys & Key West since 1986. We are thankful for our long-standing partnership, that has allowed us to create award-winning work that has been extremely successful for this remarkable travel destination.