Apple’s iAd Mobile Advertising

by Gio Gutierrez Apple is set to deliver a mobile ad platform by the name if iAd to one billion devices (iPhones, iPads and iPod touches). This ad platform isn't just banners and text links. It is robust brand advertising that is as fully functional as

Digital Detritus

by Dorn Martell We have a room at our agency filled with fairly new, obsolete electronic devices. It seems that we live in an age of almost immediate obsolescence. There are monitors that cost more to ship than they are worth. Printers that are cheaper to

Measuring Tweets

by Gio Gutierrez Latest stats from the Twitter Blog: As a member of the Twitter analytics team, part of my job is to measure and understand growth. The graph above tells a story of how we've grown over the past three years in terms of number of