It’s All About Recruits

by Dorn Martell "We have 365 days of recruiting to do and we have thirty days to do it." Those were the marching orders we received, two days into the thirty-day recruiting window, from the University of Miami Athletic Department. New head Coach Al Golden had replaced

New 2011 TV Spots for Key West

by Dorn Martell We are pleased to announce the launch of a three spot package for Key West. The first commercial "Close to Perfect" highlights the unique attractions, water activities and music scene in Key West. The second spot "Basics" showcases Key West's amazing cuisine and

Advertisers Happy With Results of Apple’s iAd Program

by Gio Gutierrez Advertisers are pleased with iAd's performance, noting the level of engagement for users and their willingness to revisit ads multiple times, aiding in brand awareness. Rob Master, the North American media director for Unilever, which put out one of the first iAds for its